A comparison of personal branding strategies for rural areas, highlighting the importance of community involvement and local networks.
Keywords
community,
branding,
rural,
engagement,
networking,
identity,
agriculture,
collaboration,
tradition,
support,
authenticity,
innovation,
connection,
storytelling,
heritage,
local,
sustainable,
entrepreneurship,
craftsmanship,
development,
quality,
market,
service,
territory,
diversity,
culture,
promotion,
initiative,
relationship,
resource,
exposure,
empowerment,
visibility,
purpose,
event,
growth,
cooperation,
solution,
influence,
aesthetic,
value,
pride